Officina Portobello Digital Catalogue 2021

  • Year 2021
  • Local Florianopolis, SC - Brazil
  • Tags 3D, Ambient Photography, Editorial, Graphic Design, Photo and Prepress

Concept

In a year in which the main fairs and exhibitions were not held with the presence of the public because of Covid, companies had to reinvent themselves to present the launches and the novelties of the portfolio.

Officina Portobello bet with Portobello on a virtual event to show the news to its target audience: architects.

Process

It all starts with the creation of the concept. Digital, Interactive, 360º, but with the Officina Portobello footprint: innovation and tailor made design. But not forgetting the technical description of the product, very important information for the professional to customize the product to the customer.

The catalogue was finished in the presentation format, so that it could interact better with digital vehicles and users.

Result

Material rich in detail, image and concept, which was made available in several digital vehicles of the company, interactive and which served as a concept for all other communication materials for 2021.

The launch during Revestir digital was a success both in terms of audience and sales!